Automate Social Media Video Creation with HeyGen, ElevenLabs, and Buffer

Sarah, a social media manager, faced overwhelming manual video production for her company’s rapid content demands. This guide outlines a step-by-step process to automate video creation and scheduling using AI tools and Zapier. The workflow triggers on new blog posts, generates scripts, voiceovers, videos, and schedules posts across social media, saving time and maintaining brand consistency. Key components include RSS feed triggers, text truncation, AI voice from ElevenLabs, video synthesis via HeyGen API, and scheduling with Buffer. Advanced customization options like different avatars and voice cloning can further personalize content. Implementing this pipeline empowers marketers to scale content effortlessly, focus on strategy, and enhance engagement without increasing resources.